BOBBLEHEAD EFFECT
The One Club for Creativity – Portfolio Night All-Stars Bootcamp
Google Creative Lab

Walking into a class, or any other context where listening is required, means we’ll see a room full of people nodding rhythmically while someone else speaks. Nodding isn't a sign of understanding, though. It’s a sign of confusion.

This universal anxiety gets turned into a visible condition that is overcome with Gemini Live in a compilation of bite-sized cinematic scenes.

CREDITS
Kaisa Kettunen – Art Direction, AI DOP, Graphic Design
Amar Salim – Art Direction, Post-production
Ahmed Shohoud – Art Direction, Pre-production
Roberto Schettino – Copywriter

AWARDS
🏆 Grand Prize Winner

PRESS
The One Club for Creativity (01/2026)
Markkinointiuutiset (01/2026)
Marketing Finland (02/2026)
Roastbrief (01/2026)
SHOOT (01/2026)